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Saturday, September 05, 2009

Why Don't Democracies Suffer Famines?

by Hutch Carpenter

In his keynote at the Spigit Customer Summit, Gary Hamel said that something that caught my attention: democracies don't suffer famines. Hearing this, I was intrigued and did some research.

Amartya Sen, winner of the 1998 Nobel Prize in Economics, made this empirical observation:

One of the remarkable facts in the terrible history of famine is that no substantial famine has ever occurred in a country with a democratic form of government and a relatively free press.


Why? In a paper from the John F. Kennedy School of Government at Harvard University, Sean M. Lynn-Jones puts forth two reasons:

First, in democracies governments are accountable to their populations and their leaders have electoral incentives to prevent mass starvation. The need to be reelected impels politicians to ensure that their people do not starve.

Second, the existence of a free press and the free flow of information in democracies prevents famine by serving as an early warning system on the effects of natural catastrophes such as floods and droughts that may cause food scarcities.



Isn't that powerful? Simplifying things, I distill those two reasons into these:
  1. Organizational responsiveness

  2. Distributed trend detection

Both of which describe the realm of what Enterprise 2.0 is about, albeit without the life-and-death issue of starvation. That in itself is interesting enough. But when you try to apply those findings to companies, you realize they don't quite mesh with today's corporate governance models.

Corporations Aren't Democracies

You, the reader, probably say "duh" to the observation that corporations aren't democracies. But to consider the benefits of organizational responsiveness and distributed trend detection, it's important to understand a crucial difference between democracies and corporations. The diagram below shows the corporate governance model:

Corporate Governance Model
In the context of making organizations more responsive, and distributing trend detection, where does that happen? It's the employees. They're the ones on the front line. They're getting creative to solve issues everyday. They hear things from the market before most do. They want to make a difference and see their companies progress.

This is the equivalent of the voters in a democracy. The ones who are experiencing issues firsthand. But employees aren't empowered to change their organizations. That's the C-Level suite: CEO, COO, CFO, etc.

The C-Level suite lives a life of leading employees, and listening to the Board of Directors. Well listening, and leading, the Board. And the Board serves at the pleasure of shareholders.

In this model, shareholders look at company results and estimate future overall growth in revenue and profits. Fail to hit the numbers, and they put pressure on the Board. Board feels the pressure, and begin to question the C-Level suite. C-Level suite makes changes, and/or is replaced.

Notice that train of actions - it's not the feedback from employees that drives changes. It's a look-back at the results by shareholders. This isn't to say that C-Level executives do not listen to employees. But the structural governance model sets the pecking order for who and what gets attention.

Bringing the Voice of the 'Governed' into the Enterprise Conversation

Enterprise ConversationAs someone who went to business school, I'm a firm believer in the accountability to shareholders governance model. Capital is scarce, and its efficient allocation across the economy is valuable for ensuring generally sufficient supplies of products and services needed by the population.

But that doesn't mean the C-Level executives can't change the way they manage to improve the prospects of their companies and returns for their shareholders. As has been pointed out before, companies are experiencing unprecedented levels of volatility in markets today. Sources of industry change come from multiple directions, and their speed of invasion is much faster.

Maintaining a model of listening only to their senior executives, their Board and their shareholders is becoming a risky strategy for CEOs. It means listening to people whose interests are certainly in seeing a strong, healthy company, but whose capacity to provide early trend detection and problem-solving creativity is limited. Shareholders aren't in the trenches of your company's operations. The Board of Directors is made up of C-Level executives from other companies, who need to worry about their own operations.

Gary Hamel discussed W.L Gore as a model of a company where employees are much more a part of the corporate governance model. From Fast Company in February this year, here's a quick update on W.L. Gore:

"Gore has spun a fortune from constantly reinventing the polymer polytetrafluoroethylene. In its 50th-anniversary year, the $2 billion-plus private company is on pace for record revenues and profits, thanks to a number of clever new products with a lot of potential."


An article in Sales and Marketing Management noted that employee teams help to hire new staff members, assist in determining each other's pay, and pick their own leaders. Crazy eh? But note the same article says this:

"An almost eerie optimism radiates through the hallways at Gore, which is best known for its Gore-Tex lining for weatherproof jackets, and which remains a private company despite its size, in order to protect its culture from outside interests."


WL GoreOuch! Here's a company that exemplifies a governance model of innovation, encourages employee innovation and distributed market intelligence. And it has to stay private to protect this culture?

My sense is that the Enterprise 2.0 movement in general is a vanguard toward improving the way companies are managed. Being a public company, used to a top-down order of things and paying a lot of money to outside consultants to understand the market, is hard to change overnight. But companies can begin to improve the way they engage their employees and leverage their vast, distributed know-how and creativity. There is a wide spectrum of how far companies can take this. The key is to begin understanding how new approaches can work in your organization.

Enterprise 2.0 as a movement, not a technology, is quite promising for enabling companies to improve their overall strategies and operations.

Alternatively, we can continue to do things the way we always have, with a limited set of decision-makers and market intelligence gatherers. As seen with the increased rate of companies gaining and losing positions in industries, this model is becoming less reliable.

Remember, there's a reason democracies don't suffer famines.



Hutch Carpenter is the Director of Marketing at Spigit. Spigit integrates social collaboration tools into a SaaS enterprise idea management platform used by global Fortune 2000 firms to drive innovation.

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3 Comments:

Blogger Anand said...

Hi Hutch
1> Amartya Sen did his PhD during the time of great Bengal Famine
2> In India and in the early part of this decade the average per-capita availability of food grain in India was less than what it was during the great Bengal Famine
3> The data during the Famine comes from Amartya Sen AND the data for the year in question comes from the Pre-Budget Economic Survey conducted by Government agencies in India and tabled in the Indian parliament
4> The "Free" was more focused on the "India Shining" campaign that claimed the the Free Market Model of development had brought prosperity to the nation.
5> The reality was and is different. 800 million Indians live on less than a dollar a day and the volume of food that they have access to is less than what the farmers had during the most devastating famine in recent history.
6> The "Free" media (In India) is either sleeping or has its priorities somewhere else.
7> The Free press has can not exist in a free market because they need to manufacture consent in order to survive.

Anand

PS - Source is here
http://www.counterpunch.org/sainath02122009.html

9:11 AM  
Blogger Brad said...

This is an excellent article, and does a good job of reinforcing the message from Gary Hammel's "The Future of Management," that innovating the organizational structure and business model is as important, if not more important, than innovating products and services. Freeing employees to innovate and contribute will be a major competitive advantage for those organizations daring enough to undertake the effort.

I have one quibble with the original article on why democracies don't have famines, but I believe an important quibble. The first of the two reasons cited still credits the government for preventing famines. This could lead some to conclude that all that is necessary is for the standard corporate governance model to be made a bit more responsive to employees, and that's that. The reason liberal democracies don't have famines is not because the government is incented to prevent them, but rather that the government doesn't get in the way of preventing them. As Adam Smith famously said, “It is not from the benevolence of the butcher, the brewer, or the baker, that we expect our dinner, but from their regard to their own interest.” The key is to have employees' own natural interests aligned with the needs and objectives of the organization, and the best way for this to happen is for employees to sign up voluntarily for the work at hand, rather than to have it assigned from above. Democracies don't have famines because the citizens, free to pursue rewards for their preferred labors, efficiently, effectively, and non-coercively align resources to ensure bounty.

Businesses should pay attention to this, and structure themselves to free staffs to deliver innovative and productive results.

11:38 AM  
Blogger Ron said...

Sorry guys, but as intuitive and appealing as Sean Lynn-Jones' rationale may be (and correlation may or may not exist between participative [or non-dictatorial] government and lack-of-famine - although the data is actually to scant to provide even this), the argument is supposition at best and not something where actual cause can (or has been) established. The easiest way I believe the converse can be envisioned (as to force one to consider other alternatives) is that there has been alternating feast and famine with respect to petroleum during the sample period which has occurred to our liberal democracies - and although lack 0f gasoline does not impact us as directly as lack of food - it IS the same phenomena. As a result of this simple empirical rebuttal, I would discount the likelihood of a strong relationship between lack-of-famine and democratic rule as presented. Good article - makes one think a little, but not enough substance to be of significant import. Sorry.

8:55 PM  

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