by Yann Cramer
All companies – whether they make cars, electronics, software, etc. – know that there is only so much new life that they can breathe into their existing products by introducing new improved versions. …

by Yann Cramer
Since 1987, Roger-Guy Ulrich has written nine successful crime thrillers around his favorite character, police detective Erwan Le Morvan who operates in the Saint-Malo area in Brittany, France. In an interview with Ouest …

The Rise of the Biomimetist
by Yann Cramer
One of IDEO’s ten faces of innovation is the anthropologist: the one who observes human behaviors and actions to discover wasted effort that could be turned into an innovation …

by Yann Cramer
In The Innovation Manual, David Midgley identifies three categories of challenge from which innovation can spring: customer, technology, business model.
While examples of innovations in the technology category abound, they sometimes mask where …

This is the second of several ‘Innovation Perspectives‘ articles we will publish this week from multiple authors to get different perspectives on ‘What are three specific actions that a non-innovative company can take to become …

by Yann Cramer
Too often the question of value extraction/retention is a dominant concern for all parties at too early a stage. For the sake of argument, let’s consider a supplier who has to develop a …

by Yann Cramer
What do these two paintings have in common?
While Les Demoiselles d’Avignon (1907) is world-famous, The First Communion, painted 12 years earlier, would only be recognized by experts or serious connoisseurs.
Well, both are Picasso’s!
What …

by Yann Cramer
As efforts to contain the Gulf spill appear to be on the brink of collapse, Costner’s Ocean Therapy device is going to be tested in real life conditions – monstrously larger than life …

by Yann Cramer

In martial arts fashion, iPed exploits iPad defense to attack.
The iPed has just been released. I first thought it was a typo, but it’s not: the iPed is a Chinese copycat of …

by Yann Cramer
In a previous post I have argued that evolution from globalization to reverse innovation as outlined by Vijay Govindarajan is driven not only by the revenue gap between mature and emerging markets but …