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Struggling to make revenue and profitability targets quarter after quarter?

Today’s chief executives not only are under pressure to increase revenues and to make a profit, but now must find a way to deliver greater sales and profitability than the previous quarter.

Business Strategy Innovation can help you unlock new sources of revenue and drive down costs.

We can increase your total sales by identifying untapped revenue possibilities utilizing resources that you already control, thus increasing the speed to market and profitability of this additional revenue. Business Strategy Innovation can make you more profitable by helping you unlock innovative cost saving opportunities through our exposure to best practices in a wide variety of industries and our outcome-focused approach.

Business Strategy Innovation delivers a wide variety of workshops and consulting services on topics including:

  • Starting Your Innovation Journey
  • Constructing an Innovation Strategy
  • Building a Culture of Continuous Innovation
  • Revenue Innovations
  • Cost Innovations
  • Strengthening Customer Relationships
  • Creating Successful Conversational Marketing (with Customers Online and Offline)

Founded by Braden Kelley, Business Strategy Innovation has been advising companies since 1996 in industries ranging from medical equipment, software, and internet advertising to real estate, retail, defense, and more.

Braden’s book “Stoking Your Innovation Bonfire” will be published by John Wiley & Sons in October.

Based in Seattle, Washington we are just a short flight away from anywhere in the United States and available to work with companies in Europe, Asia, and beyond.

Clients and Testimonials

Business Strategy has worked with a variety of clients on projects ranging from managing change and operational improvement to marketing strategy and communications. Here is a representative sampling of some of our clients and what they have to say about Braden Kelley and Business Strategy Innovation.

Microsoft AdvertisingMisysMicrosoft Windows LiveTigo - Millicom International Cellular
Holiday RentalsWundermanMicrosoft Dynamics
Microsoft

“Keep up the great work – I look to you as one of the key voices in the innovation space today!”

- Chuck Frey, Founder of InnovationTools.com

“Braden has a knack for diving deep into key customer insights and creating expansive strategies for addressing their needs. His work was instrumental in the production of impactful global launch materials and the creation of a new customer on-boarding program. His passion for customer-centric communications, strategic thinking, can-do attitude, and in-depth knowledge will be a great asset for any company”

- Hillary Miller, Global Strategic Services Director at Wunderman

“Working with a lot of ambiguity and within structural constraints, Braden created a customer contact strategy for Windows Live. Braden’s ability to uncover customer insights, visually represent ideas and come up with solutions to our challenges, made him an incredibly valuable part of our agency/client team”

- Jim Gascoigne, Marketing Director at Microsoft

“Braden on several occasions impressed me with ideas and solutions he derived. He has displayed a desire to learn and enthusiasm to lead projects. He is dependable, productive, intelligent, and widely trusted. Braden is very thorough with any range of tasks given to him and extremely professional.”

- Steve Cheeseman, Director of Site Operations at Stream Global Services

“Braden was able to quickly come in and identify our current innovation state, our future innovation needs, and help deliver value towards advancing our innovation journey.”

- Percy Grundy, Head of Innovation at Millicom International Cellular

More About the Founder

Braden Kelley brings a wealth of industry experience and a holistic, international view to our engagements.

  • MBA from London Business School
  • Experience working with British, German, Japanese, and American companies
  • Combines analytical rigour with creative thinking to create innovative solutions
  • Brings strategic innovation to clients
  • Extensive process re-engineering experience
  • Wealth of application development experience
  • Online marketing and partnerships
  • Data consulting to extract customer insight
  • Expertise in knowledge management
  • Organizational and meeting effectiveness work
  • Experienced public speaker on innovation and marketing topics
  • Writer of blog articles for Blogging Innovation, Customer Think, and Fleishman Hillard
  • Some articles have been translated into Portuguese by a business portal in Portugal
  • Get the latest news from Business Strategy Innovation and Braden Kelley

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